Line House Project
/ Type of project: Store
Muji asked us to develop a project to change their existing stationery areas, based in a new concept that allowed them to continue to be the market leader.
This project was based on the three pillars that support the brand: tradition, sustainability and simplicity. Using only three materials, we obtained a convincing result that transmits a much more sensory buying experience.
We decided to put a table in which all the elements were exhibited in recycled paper buckets, solving in a very clean and efficient way, products that are normally scattered around the space.