Roca Nivaria Gran Hotel
/ Type of Project: Hotel
/ Place: Madrid
/ Photo and Video Credits: Alberto Monteagudo
For the first time in Spain, Accor Hotels combines three brands in a unique concept in one of its most emblematic hotels in Madrid. Ibis Styles, Novotel and Insólito as the gastronomic brand, create a space that works as a whole, but where the taste of the three different brands can be felt and enjoyed.
The concept created by Stone Designs is inspired by the Spanish comics of the fifties and sixties. A time, when the American comics where very difficult to find and when a generation of great Spanish illustrators and comic creators was born.
The common areas like the lobby, the two restaurants, the bar and the reception area are inspired by the historical moment when all those creators gave the best of themselves. A warm, clean and efficient design with the right decoration that doesn’t leave place to the superfluous. A place that breathes the best American design of the fifties, combining oak-wood finishes with a universe of upholsteries adding the warmth and comfort that a hotel in a city like Madrid requires.
The Novotel brand is represented in the most accurate way that we know, joining all the values of the brand in a unique concept, providing a one-of-a-kind experience for visitors. The merge of a show cooking with a buffet area and an attractive bar accessible from the entrance of the hotel, generate a unique space where everything flows in a way that visitors don’t feel any limit when deciding what to desire each moment. Everything flanked by an excellent terrace with the swimming pool as epicenter and limited by a high natural barrier that makes us forget that we are in front of the M-30 motorway.
The selection of furniture where the studio has taken into account the different typologies of spaces that clients can demand and its quality make from this hotel the perfect space for the general public, not just guests, where to enjoy a fantastic evening in a space to live it, not just to share in social media. A real place, full of taste, where the experience is unbeatable thanks to the fact that everything is thought and implemented with the only intention of satisfying the dreams of the visitors.